MELVILLE, NY (Feb. 8, 2011) –Today, imaging leader Nikon continues to steer innovation to create models as diverse as the needs of users by announcing four new COOLPIX compact digital cameras. Whether it's a weekend excursion with the COOLPIX S6100, posting photos and videos on social networks with the COOLPIX S3100 or S4100, or casually shooting life's events with the COOLPIX L24, Nikon provides an enhanced user-experience with astounding imaging quality and point-and-shoot simplicity.
Nikon COOLPIX S6100
Great Photos and Video Made Easy with COOLPIX Technology
A hallmark of the COOLPIX brand, Nikon inspires fashion with its compact cameras in vibrant colors to match any personal style and budget. The new COOLPIX S6100, COOLPIX S4100, COOLPIX S3100, and COOLPIX L24 incorporate Nikon's world-class NIKKOR lenses, delivering accurate detail and brilliant color, as well as Nikon's EXPEED C2™ digital image processing engine, to help ensure high-quality pictures with stunning color and sharpness. Additionally, all four COOLPIX cameras include Scene Auto Selector or Easy Auto mode, which automatically recognizes the shooting situation and adjusts camera settings accordingly for great pictures.
To capture flattering portraits, the Smart Portrait System incorporates a series of automatic functions including In-Camera Red-Eye Fix™, Face-Priority AF, Face Priority AE, Smile Mode, Blink Warning and Skin Softening to flatter even the most camera-shy subject. The new COOLPIX S6100, COOLPIX S3100 and COOLPIX S4100 feature a new Pet Portrait mode that enables automatic recognition of a user's dog or cat by detecting the pet's face.
Nikon COOLPIX S3100
COOLPIX S6100: Power and Performance in a Pocketable Package
The COOLPIX S6100 also features an enhanced touch screen interface that utilizes tabs to open up screen space, making it easier than ever to capture exotic architecture from afar or a beautiful coastal sunset away from home. Users can share or compose images on the 3-inch high resolution (460,000-dot) touch screen, and take in the scenery or the people and places with confidence.
COOLPIX S4100 and S3100: Shooting to Sharing the Simple Way
Nikon COOLPIX S4100
Both the COOLPIX S4100 and S3100 are sleek and colorful compact cameras that feature 14-megapixel resolution with a 5x wide-angle Zoom-NIKKOR glass lens. These trendy COOLPIX cameras come wrapped in a compact, go-anywhere package and are perfect tools for young users to generate content. For those seeking stylish portability, the super slim S3100 saves on space with a crisp 2.7-inch LCD screen and complements any style with seven available colors.
COOLPIX L24 Digital Camera is Compact and Easy To Use at an Affordable Price
For the shooter who enjoys taking photos at an affordable price, the Nikon COOLPIX L24 is the ideal compact camera for any situation from birthday parties to the school play. The COOLPIX L24 also affords users the option to record video with sound to capture their memories to share for years.
Pricing and Availability
The S6100 will be available in March 2011 and will retail for $199.95* MSRP in silver, black, red, and violet. The S4100 will be available in late February and retails for $179.95* MSRP in plum, silver, red and black. The S3100 will be available in late February 2011 and retails for $139.95* MSRP in a choice of colors, including silver, red, blue, purple, pink, yellow, and black. The L24 will be available in late February 2011 and retails for $119.95* MSRP in red, silver, and black.
*Estimated selling price listed is only an estimate. Actual prices are set by dealers and are subject to change at any time.
Nikon COOLPIX L24
About Nikon
Nikon, At the Heart of the Image™. Nikon Inc. is the world leader in digital imaging, precision optics and photo imaging technology and is globally recognized for setting new standards in product design and performance for its award-winning consumer and professional photographic equipment. Nikon Inc. distributes consumer and professional digital SLR cameras, NIKKOR optics, Speedlights and system accessories; Nikon COOLPIX® compact digital cameras; COOLSCAN® digital film scanners; 35mm film SLR cameras; Nikon software products and Nikon sports and recreational optics. For more information, dial (800) NIKON-UX or visit www.nikonusa.comwhich links all levels of photographers to the Web's most comprehensive photo learning and sharing communities.